February 22, 2024
To get ahead you must figure out how to leave your competition behind. Focus less on your competition and more about how you shape your prospects and customers perception of value about you and doing business with your company.
February 19, 2024
For Granicrete installers, mastering value perception is key. Understanding customer preferences, showcasing Granicrete’s versatility and sustainability, and communicating its long-term benefits can justify premium pricing. Effective installation and articulation of Granicrete’s qualities build trust and elevate the customer experience, fostering loyalty and redefining excellence in the industry.